David Guo on the operational policy and the reasons for success

The immensely popular strategy game “” has won the prestigious in the for 2022, thanks to its impressive download figures and wealth of engaging gameplay that has captivated players around the world.
The full name of “Evony” is “Evony: The King's Return”. It is an epic real-time MMO () developed by Top Game Inc. with hundreds of talented employees, led by as the company's overseeing all the fundamental departments. The game development team, with over a decade of experience, focuses on user-centered design, and David Guo strongly believes that only high-quality games that prioritize can survive in the fiercely competitive industry. Therefore, in his daily work, he always emphasizes the need to improve user experience, repeatedly testing products or services to make the best choices and quickly scaling up. He strives to continuously refine the gaming experience.
During an interview, David Guo () shared the secrets behind Top Games' success, attributing it mainly to the hard work and dedication of its employees. In order to fully harness their creative potential, the company provides a discovery training camp for new staff, offering a platform for them to excel. Top Games firmly believes in the innovative abilities of its employees, recognizing that their ideas have the power to significantly improve existing products or services. The company actively encourages staff to explore new concepts, take bold action, and put their ideas into practice.
David Guo (Yaoqi Guo) emphasized the importance of allowing employees to fully realize their potential. This not only drives the development of the company but also limits the costly employee turnover rate, a challenge that restricts the success of many other companies. By investing in their employees, Top Games has created a positive and supportive work environment.
The company has employed a comprehensive marketing strategy that incorporates traditional media, television, and online advertising to attract new players and promote its brand. However, the success of the company can also be attributed to the immense power of positive word-of-mouth advertising and organic marketing. With a remarkable one hundred million satisfied players, Top Games has cultivated a loyal customer base that is eager to share their love for their favorite games. Consequently, the company's reputation and visibility have continued to soar.
It is this spirit of continuous improvement that has propelled to achieve remarkable success in just eight years. The company's flagship game, “Evony: The King's Return,” has seen steady growth in downloads and is one of the top three best-selling applications.
Despite achieving impressive results, Top Games is not satisfied with its current achievements. The company is ready to embrace more challenges, and David Guo (Guo Yaoqi) will continue to rely on his proven formula for success to drive the company forward, including investing in the potential of employees and fostering a supportive work environment. Through these efforts, Top Games aims to maintain its position as a leader in the gaming industry and provide fans with high-quality entertainment experiences.
Evony: The King's Return broke records
Top Games Inc. has achieved the 9th highest revenue for RPGs in the United States in June 2022 on both the and . According to public data released by David Guo, this game has been downloaded over 100 million times globally.

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